MFG Day Gets Celebrity Boost
The success of MFG Day every year depends on the grassroots efforts of manufacturers and manufacturing-supporting organizations across the country. While COVID-19 has changed many MFG Day plans, it hasn’t changed that core reality. But this year, those efforts will be enhanced by virtual MFG Day events organized by The Manufacturing Institute.
- First, on Friday, Oct. 2, at 12:00 p.m. EDT, there’s a program for America’s students headlined by The Space Gal, Emily Dawn Calandrelli, host and co-executive producer of Netflix’s Emily’s Wonder Lab and FOX’s Xploration Outer Space. It’s designed to get students excited about opportunities in the manufacturing industry. The program is presented by Salesforce, PTC and Rockwell Automation, and you can find more information here.
- Second, on Monday, Oct. 5, at 12:00 p.m. EDT, there’s a program to help teachers learn more about what’s possible for their students in a modern manufacturing career. The program is headlined by Allen Gannett, technology entrepreneur and author of “The Creative Curve,” and presented by PTC. You can find more information and register for the event here.
Stay tuned: The MI will be announcing more events in the coming days, including an event for parents—presented by Walmart—highlighting the impact of manufacturers during the pandemic and featuring an interview by legendary broadcaster Elvis Duran.
The strategy: “MFG Day has always been a grassroots movement led by innovative manufacturers. In the face of this year’s challenges, we’re responding by creating opportunities to reach more students, parents and educators,” said MI Executive Director Carolyn Lee. “We are really excited about our opportunity to extend MFG Day with digital programming into more homes and communities, including underrepresented communities, and improve the perception of modern manufacturing careers more broadly.”