NAM’s Advocacy Toolkit

From telling your story to hosting a member of Congress on your shopfloor, the NAM's Advocacy Toolkit gives manufacturers customizable resources to engage the decision-makers shaping the policies that help manufacturers compete to win.

Elevate Your Advocacy

From telling our stories to hosting a member of Congress for a facility tour, manufacturers are making their voices heard and shaping critical policy debates from their shopfloors. The NAM’s Advocacy Toolkit provides customizable resources and tools that help manufacturers engage directly with the decision-makers and policies that help manufacturers compete to win.

Manufacturers are driving our industry’s future, and it’s the NAM’s job to amplify your efforts along the way.

What’s Inside the Toolkit

Manufacturers meeting with members of Congress

Engaging Congress

To make sure our officials hear us loud and clear, it’s important to take advantage of the engagement channels officials use every day. Tips, templates and tools for reaching your members of Congress by email, by phone and at town halls.

A member of Congress touring a manufacturing facility

Hosting a Facility Tour

Facility visits for members of Congress and their staff build relationships for your company and increase support for an agenda that is driving America’s competitiveness. A step-by-step guide to planning, hosting and following up on a successful tour.

A manufacturer speaking with the news media

Media Training and Telling Your Story

When manufacturers use their voices, key decision-makers in Washington, D.C., and everyday Americans listen. As a trusted news source, the NAM helps manufacturers elevate their voice through guidance and tailored trainings that help companies break into the news cycle.

Manufacturing employees on the shopfloor

Become an NAM Ambassador

The NAM works with manufacturers who want to be a leading voice on the priority issues facing the industry. Ambassadors have the opportunity to:

  • Advance the NAM’s advocacy by sharing stories about how a policy issue affects your business.
  • Spread key messages and drive social media conversations about pro-manufacturing priorities.
  • Join colleagues across the industry in signing official letters to Congress.
  • Host elected officials for a facility tour and invite other manufacturers and community leaders to participate.
  • Work with the NAM on an op-ed, letter to the editor or media appearance on a NAM priority issue.

Ready to Get Started?

Have thoughts or questions on how to maximize your company’s engagement? The NAM’s advocacy team is here to help.